Tag: Social Commerce

April 21, 2023

The Role of Facebook in E-Commerce: From Marketplace to Social Shopping

Facebook has transformed from being a mere social networking site to a comprehensive e-commerce platform. The social media giant has been exploring ways to leverage its massive user base to create new avenues for businesses to connect with customers. With over 3 billion active users, Facebook has become a vital player in the e-commerce industry. In this article, we’ll explore the various roles of Facebook in e-commerce, from marketplace to social shopping.…